Head of Marketing (First Marketing Hire)
Regatta
Marketing & Communications
United States
Posted on Mar 20, 2026
RegattaDB is an early-stage company building the next generation data layer for AI Agents and modern analytics. Our customers are engineers, AI architects, and leaders in large global organizations. We have great early traction and it is time to turn that signal into a system.
In this role, you will be our first marketing hire. That means you're not joining a machine; you're building one. You'll own everything from HubSpot configurations to our awareness strategy and our demand generation efforts. You'll work closely with our founders and sales team to build a brand that earns trust in a technically sophisticated market.
This is the right role if you're energized by a blank canvas, comfortable being accountable to pipeline numbers, and understand that in our market, credibility beats volume every time.
What You'll Do
You will own sales pipeline contribution from marketing. You will manage and optimize our HubSpot instance from contact management, attribution, website optimization, lead scoring, and reporting. You will create and manage campaigns with measurable goals and honest post-mortems. You will build out-of-funnel awareness by getting us inserted into the right conversations, communities, newsletters, events, and partnerships with adjacent voices in the space. You will collaborate daily with the sales team to understand status of outreach, funnel and deals and feed that back into programs and campaigns.
Some of the responsibilities for this role will include building and managing the following:
What We're Looking For
You have 5-8 years of B2B marketing experience, with hopefully, some of it at an early-stage company where you had to build rather than inherit. You have a track record of contributing to pipeline, not just generating leads. You're actively curious about how AI is changing the way marketers work. You understand the difference between a market that needs to be educated and one that needs to be activated. Bonus if you have experience marketing to data, analytics, or AI infrastructure buyers.
Benefits
What We Offer
Competitive salary and meaningful equity. The opportunity to build something from the ground up with a team that will give you the autonomy to do it right. Direct access to founders and customers. And a market problem that's genuinely huge and interesting.
In this role, you will be our first marketing hire. That means you're not joining a machine; you're building one. You'll own everything from HubSpot configurations to our awareness strategy and our demand generation efforts. You'll work closely with our founders and sales team to build a brand that earns trust in a technically sophisticated market.
This is the right role if you're energized by a blank canvas, comfortable being accountable to pipeline numbers, and understand that in our market, credibility beats volume every time.
What You'll Do
You will own sales pipeline contribution from marketing. You will manage and optimize our HubSpot instance from contact management, attribution, website optimization, lead scoring, and reporting. You will create and manage campaigns with measurable goals and honest post-mortems. You will build out-of-funnel awareness by getting us inserted into the right conversations, communities, newsletters, events, and partnerships with adjacent voices in the space. You will collaborate daily with the sales team to understand status of outreach, funnel and deals and feed that back into programs and campaigns.
Some of the responsibilities for this role will include building and managing the following:
- Account-Based Marketing (ABM) Work with sales to develop and execute targeted ABM programs focused on high-value enterprise accounts. Help personalize outreach, and drive engagement in priority accounts
- SEO Strategy Own our organic search presence by building a keyword strategy rooted in the technical language our buyers
- Website Optimization Guide continuous improvements of site performance, and conversion rates. Manage A/B testing, landing page builds, and ensure the site reflects the "right" message for our audience.
- Demand Generation Design and run multi-channel campaigns (paid, email, content, events) with clear pipeline targets and a rigorous approach to measurement and iteration
- HubSpot Administration Own the full HubSpot instance including contact management, lead scoring, attribution modeling, workflow automation, and pipeline reporting
- SDR Enablement & Collaboration Partner closely with the SDR team (dotted-line reports) to align message, sequences, and targeting; use pipeline feedback to inform and refine programs
- Analytics & Reporting Build and maintain dashboards that give leadership clear visibility into marketing's contribution to pipeline, CAC, and revenue
What We're Looking For
You have 5-8 years of B2B marketing experience, with hopefully, some of it at an early-stage company where you had to build rather than inherit. You have a track record of contributing to pipeline, not just generating leads. You're actively curious about how AI is changing the way marketers work. You understand the difference between a market that needs to be educated and one that needs to be activated. Bonus if you have experience marketing to data, analytics, or AI infrastructure buyers.
Benefits
What We Offer
Competitive salary and meaningful equity. The opportunity to build something from the ground up with a team that will give you the autonomy to do it right. Direct access to founders and customers. And a market problem that's genuinely huge and interesting.