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TPY Capital
TPY Capital
18
companies
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Jobs

SEO Expert

AI21 Labs

AI21 Labs

Marketing & Communications
Tel Aviv-Yafo, Israel
Posted on Thursday, April 18, 2024

SEO Expert

  • Marketing
  • Tel Aviv, Israel
  • Mid-Senior
  • Full-time

Description

As a Senior SEO Expert, you'll lead the expansion of our company's organic presence and be responsible for the organic conversion funnel. Your pivotal role involves seamlessly integrating SEO strategies with product and marketing initiatives, all while aligning with our overarching business objectives. You'll collaborate closely with diverse stakeholder teams, including content, product & tech, performance marketing, and others, across multiple products.

Role and Responsibilities

  • Lead the creation and implementation of comprehensive SEO strategies for both B2B and B2C audiences
  • Plan and execute projects for all SEO pillars, including on-page, off-page, and technical SEO
  • Manage the entire organic conversion funnel from website visit to purchase
  • Act swiftly to address potential SEO issues like penalties or ranking drops, implementing recovery strategies
  • Utilize SEO tools and analytics to track performance, identify trends, and provide regular reports to stakeholders
  • Monitor algorithm changes and industry trends, adjusting strategies accordingly for maximum impact
  • Act as the go-to person for all SEO-related topics, building the function from the ground up

Requirements

  • 4+ years of SEO experience with a proven record of enhancing organic search performance, visibility, and traffic
  • An understanding of technical SEO practices, analytics tools (e.g., Google Analytics, SEMrush) - a must, and web technologies (HTML/CSS, etc) - a plus
  • Ability to thrive in a fast-paced environment, balancing urgency with high attention to detail
  • Proficiency in using data analysis tools to interpret data, identify strategic SEO opportunities, and guide decision-making with relevant insights.
  • Excellent written and verbal English